Ecopunk is for children between the ages of 1-to 2-years old and 12- to 13-year-olds who love to be outdoors, be creative, and express themselves. The team are adding some adult items to complement the kids clothing brand, for a “Mommy and me” and “Daddy and me” range.
“We love pushing boundaries with our designs. We will cut off a sleeve, replace it with another fabric, and do unique creations using buttons, embroidery, contrast ribbing, and cotton,” says Sham.
Eco Punk has traditionally been made available mainly at niche fashion markets (Kamers Makers), boutique retail stores, and online. Today, the Ecopunk kids clothing brand can be found at the Saint Siena clothing store in Kalk Bay, Cape Town. The team will keep releasing two to three ranges per year.
“Our dream for the future of our kids clothing brand is thousands of happy children living their best possible life in Eco Punk clothing. To grow the range and establish a branded retail outlet in Johannesburg, Pretoria and Cape Town. We would also like to bring our manufacturing partners in-house and maintain our commitment to local production,” concludes Sham.